Pixels.com to Turn Atari NFTs into Physical Art
Art marketplace and print-on-demand technology company Pixels.com has partnered with gaming giant Atari to turn its non-fungible tokens (NFTs) into physical works of art.
According to a recent press release, Atari NFT holders can now visit the AtariPrints.com website and connect their Ethereum wallets to be able to print their NFTs and turn them into posters, which can then be used to hang on the wall.
Each product is available in five different sizes (10″ x 12″ up to 32″ x 40″) and can be customized with hundreds of different frame and mat options, Atari said.
In September this year, Atari launched a collection of 2,600 NFTs in a bid to celebrate the 50th anniversary of its company. Designed by Brazilian pop culture artist Butcher Billy, the NFTs featured stylized artwork from Atari’s classic games.
Notably, the entire collection sold out within hours of its debut.
“This is one of the most exciting times in the history of our business,” said Sean Broihier, CEO of Pixels. “We’ve spent the past 15+ years building software to help artists and brands sell print-on-demand products, and with the recent rise in popularity of NFTs, it was a natural fit to expand our printing capabilities to the NFT community. The response from NFT designers and marketplace operators has been incredible.”
The printing is done by Pixels, one of the largest print-on-demand technology companies in the world. According to the press release, Pixels sets a base price for each available product, and then NFT designers like Atari choose which products they want to sell and how much they want to earn on each sale.
When a buyer purchases a physical product, Pixels manufactures and ships the product via a network of 16 global manufacturing centers. All products are manufactured in 3-4 business days and ship directly to buyers with a 30-day money-back guarantee.
In 2020, Atari launched its own cryptocurrency token, $ATRI, in a unique endeavor. However, the token failed to gather momentum and its price continued to plunge despite the fact that it was promoted by some high-profile figures like former soccer player Ronaldinho Gaúcho.
Eventually, the project was dropped in April this year. Citing a lack of control over the management of the $ATRI token, the company announced that it would eventually release a new version of its token.
Read More:
Telegram Auctions Anonymous Virtual Numbers in Form of NFTs
Nike’s RTFKT Launches Smart Sneaker, But Won’t Ship it Outside of the U.S.
